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PRESS ROOM

Press Release

ST. LOUIS QUARTERBACK AND ROOKIE OF THE YEAR CONTENDER GETS BUZZED WITH AXE HAIR

– Sam Bradford Gets a New Look for the Off-Season –

St. Louis quarterback Sam Bradford let AXE Hair call the plays as they took his hair style from shaggy to a short buzz. Bradford, the 2010 No. 1 overall draft pick and Rookie of the Year candidate, is working with AXE Hair for the launch of the brand’s newest styling innovation—AXE Buzzed Look Cream + SPF 15. It is the brand’s first and only product with SPF and protects guys’ scalps from UVA/UVB rays, while keeping hair soft and touchable.


“I’m always changing up my style—my ritual is to grow my hair and cut it off at the end of each season,” said Bradford. “This time I’m doing it the right way by working with AXE Hair who’s giving me a new buzz look.”


AXE Hair, a leader in the men’s hair-care category, launched in December 2008. Since then, the brand has worked with some of football’s hottest young players giving them irresistible hair—helping improve their look off the field.

Visit facebook.com/AXE to check out Bradford’s new look and learn more about AXE Hair.

Buzzed Look Cream will be available at most food, drug and mass retail outlets in February for a suggested retail price of $5.99.

 


 
 

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